Macro economy
Gross domestic product of Indonesia
increase 6.5 % in 2012 compared to 2011. it means that indonesia has good
economic environment for investment. Despite the IDR currency rate continue to
drop to US dollar currency rate, and BI rate rises in recent year, several
industries still have good future to invest, include in real estate.
Real estate industry has steady growth;
in 2006 - 2010 the industry increases in the range 10% - 19% with average
growth at 14.32 %.
Instead of indonesia Central Bank
has implemented new regulation about Loan To Value which arranges the
collateral value in mortgage at 70 % (Bank Indonesia Circular No. 14/10/DPNP, dated 15th March 2012),
mortgage still increases in first quarter of 2013 at 47 % compared to the same
period in 2011. In 2010 real estate industry to total GDP is only 2.4 %, this
is lower than others country in south east asia such as malaysia and thailand.
For residential, jakarta has strong demand for
luxury apartment which is driven by corporate leasing and inbound business
trips from oversea. Apartment rent is projected to grow in the range 15%-16% in
2013, based on jones lang lasalle.
The real estate sector industry
is still promising in 2013.
Real estate industry
Real estate to GDP (%)
Real estate industry
Real estate to GDP (%)
Cowell Development Tbk (listed in Jakarta Stock Exchange)
Forecasting
Based on sales the last 5 years I
conclude that the sales will increase 38.85 %, I used formula growth = (sales
of 2012 / sales of 2008)^0.25 - 1
The revenue will be affected by
inflation rate and interest rate. Real estate price in indonesia is growing
faster, the apartment price in jakarta increase 43 % in 2012 compared to 2011. Demand
for real estate is still higher than its supply, mostly in strategic and
favorite position. The interest rate
which is rising and the Loan To Value policy which is more conservative will
make real estate industry grows slower.
Project
The company has several real estate
projects, but the key driver of its high growth is westmark apartment at CBD ,
West Jakarta which has 71 % contribution of total revenue. Others project are
Melati Mass Resident and Serpong park residence. The company expanded to Borneo
island for its new project, it is named as Borneo Paradiso.
Benchmarking (2012)
Cowell
|
Alam
Sutra
|
Ciputra
|
|
Revenue
|
100.0%
|
100.0%
|
100.0%
|
Gross
Margin
|
45.4%
|
50.2%
|
60.0%
|
Interest
Expense
|
2.4%
|
21.4%
|
5.7%
|
Net
Income
|
22.4%
|
25.6%
|
49.7%
|
From the table at above I
conclude that cowell will still be growing and it needs more improvement. Its gross
margin is lower than other competitors and it is same with its net income. its interest expense is lower than others , in 2012 the company has just done acquisition of
subsidiary. The company may have low leverage cause have allocated more equity
in its capital structure.
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