Industry
Analysis
Retail Trades is considered growing slightly,
60 % of retail trade is fast moving consumer goods
Based on data of
BPS, the wholesale and retail trades industry has average growth at 14.7 % (at
current price) between in 2006 to in to 2012. Despite of higher BI rate, the
retail trade will still grow slightly. For modern retail segment, accordance to
aprindo, the modern retail will rise slightly at 10 % up than previous year.
The fast moving consumer goods is biggest portion in modern retail trade; it is
60 % of total demand of consumers.
Manufacturing: Food, beverage and tobacco
The graph
illustrates that the manufacturing industry growth tend to follow the trend of
economic growth. It could be saw that since 2005 the growth of manufacturing
industry is under economic growth. According to World Bank, Indonesian economic
growth will increase at 5.2 % in 2015. In conclusion, the increase of
manufacturing industry is predicted fewer than 5.2 %.
Based on
National statistical bureau, in between 2006 -2012, the average growth of food,
beverage and tobacco industry is at 19 %.( at current price). As long as the
population increases, the demand for food and beverage will advance. Moreover,
the biggest portion of GDP is domestic consumption includes food and beverage.
As a result of
those, the manufacturing industry in food and beverage segment is expected
raise slightly in 2015 as the demand of it is rising at 10 %, the higher BI
rate in 2015 could reduce demand.
The ASEAN
Economic Community which will be conducted in indonesia may make the
competition more tight. The country needs to look at the potential segment that
could be comparative advantage of indonesia to others country in south east
Asia.
INDOFOOD
High Cash to sales ratio and faster cash to cash cycle
Accordance
to annual report of 2013, the sales has increase 15 % up than sales in 2012.
The gross profit margin has fallen in to 27.1 % in 2013, lower than 2012, which
it was at 29 %. The higher inflation rate increases the cost of raw material
which is bought from oversea.
The key driver of sales is consumer branded
product segment which is 43.1 % of total sales. It consists of familiar branded
product such as indomie, supermie, lays, pepsi etc.
The account receivable has increased sharply
in 2013 up than 2012. The sharp increase may possible be driven by the
acquisition of few companies in 2013, in agribusiness segment and in consumer
branded product segment.
Cash to cash
cycle has improved in 2013; it is faster than cash to cash cycle in 2012. From
76 days in 2012 becomes in to 67. The supplier expands its time for payment.
The company has high cash to sales ratio in 2013, 23.7 % of sales, the company
may possibly have several plans to purchase other company share and more fixed
asset to increase its production capacity due to big available cash.
Forecast
The increase of sales in 2014 until 2016
are predicted at 10 % as the retail trade predicted advance at 10 %. The
inflation rate in 2015 is expected fall as the central bank increase interest
rate. As a consequent, the demand decrease and people tend to keep their money
in the bank.
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